The importance of hashtags in your social media
Click to download the interview In this episode of Social Media for Small Business, Phoebe Vertigan shares her insightful thoughts about the effective use of hashtags in an information-saturated online world. For Phoebe, who is the campaign... read more
Featured Member – Vivienne Kane – Minuteman Press Prahan
Having lost their manufacturing business to early globalisation, Minuteman Press Prahan was a career change for both Vivienne Kane and her husband. Vivienne is an ex Speech Pathologist with over 30 years of experience who has a passion for... read more
Protips for Podcasters
Click to download the interview In this Social Media for Small Business interview, Suzy Yates of The Podcast Agency joins Suzi Dafnis and Cat Matson to talk about the art of podcasting and how to succeed in... read more
The Door to Success Says Push
Click to download the interview In this herBusiness podcast interview with the author of 22 Leadership Fundamentals: The Door to Success Says Push!, Alison Vidotto shares her insights into the basics of great leadership. We discuss how to... read more
Online retail veteran gives tips and tricks for surviving the world of e-commerce
Click to download the interview 2015 Businesswomen’s Hall of Fame inductee Kate Morris, founder of Adore Beauty, is an e-commerce expert. Growing up in Tasmania, Kate knew the challenges of not having access to some her favourite brands.... read more
Business with a Purpose – An Interview with Abigail Forsyth of KeepCup
Click to download the interview 2015 Businesswomen’s Hall of Fame inductee Abigail Forsyth knows the true meaning of business with a purpose. Abigail founded KeepCup with the aim of promoting environmental responsibility in a stylish and convenient way.... read more
Social Media Tips for Not for Profits and Social Enterprises
Click to download the interview Dave Parncutt, communications director at the Engage Education Foundation, knows firsthand the value that social media, especially Facebook, have as an effective marketing tool for not-for-profits and small businesses. The Engage Education Foundation... read more
Featured Member – Alison Archbold
As a seasoned artist with over 30 years of multimedia experience — Trompe L’oeil murals, mosaics, ceramics, acrylic painting, watercolour and textile sculptures to name a few — Alison Archbold decided that the next move for her business, Archbold Design,... read more
Changes in News Media and Social Media and their Effects on Small Business
Click to download the interview In this Social Media for Small Business episode, traditional news veteran and the Guardian Australia‘s audience editor Dave Earley discusses how the news and journalism is changing and how that can affect small... read more
Adding Value to Online Communities
Click to download the interview Daniel Clark is a master of business-to-business marketing and community building via social media. His expertise comes from years of IT and business experience as well as co-founding multiple websites, his most recent... read more
Unscramble Your Numbers and Understand Your Finances
Click to download the interview Amanda Fisher, author of Unscramble Your Numbers: Unlock the Secrets to Your Business Cashflow, knows that understanding your finances can be vital to running a successful business. In this herBusiness podcast episode, Amanda... read more
Why Social Media Authenticity Matters
Click to download the interview Social media guru Nick Bowditch is the only person in Asia Pacific to have worked at both Facebook and Twitter and the only person in the world to do marketing for both companies.... read more