Recently I read a very good book; Quiet: The Power of Introverts by Susan Cain, which got me thinking about Introverted Leaders. I have long held the belief that we are all capable of being great leaders, , whether... read more
There is no doubt that choosing the right location for your business can make the difference between success and failure. But the right location is not the same for every type of business. Before choosing where to set up... read more
Manufacturers often need people to sell their goods. Perhaps it’s a geographical issue: you might be expanding into new territory and can’t be physically present to service your client base. Or maybe it’s a skills issue: you’re good at... read more
There is no question that honest, open communication is vital to effective leadership. But honesty is not always well received, so how do we keep communication positive? Most of us say we want to know the truth, we often... read more
In sales, your one and only mission is to help your customers buy. If you are going to help your customers buy, it is important to think through the stages in a typical buying process. Customer Buying Process The typical buying... read more
There are a number of reasons why you should write your own eBook: to establish yourself as an authority, to create new leads, and even to make a profit. eBooks are a great way to advertise your services and... read more
Let’s face it, no one wants to end up in front of the Fair Work Commissioner facing lengthy and expensive legal wrangles so I wanted to put this into perspective for you by getting you to answer four questions:... read more
Why don’t they look just like what I saw on screen? Most people assume when they create artwork for print, or check a proof from their designer, that the colours they see on screen will reproduce pretty much as... read more
If courting investors Shark Tank-style sounds too far out of your comfort zone, crowdfunding could provide the funding injection you need without the nerve-wracking television appearance. Crowdfunding is when a large number of supporters (the crowd) contribute a small... read more
I want to talk to you about a “dark” secret most businesswomen have. And it’s a global phenomenon. Even the most successful female business leaders and entrepreneurs have experienced it. And it’s possible, at some point, that you’ve experienced... read more
It’s rare that real growth takes place without some level of discomfort. So why do we try to avoid it so much? So often we look back at challenging times and say ‘wow, that wasn’t easy, but I really... read more
Michelle Bridges is a household name these days. She’s achieved incredible success in television, retail and online. And we recently inducted her into the Australian Businesswomen’s Hall of Fame (Michelle’s story is included in the Breaking Through eBook. We asked Michelle... read more
Join award-winning entrepreneur and CEO Suzi Dafnis at the Profitable Business Workshop for Coaches and Consultants on 1 October.
