At HerBusiness, we have one goal: to help you do more of what you LOVE every day.
We know that loving your work and your life is so much easier when you have an IDEAL Business, and we’ve spent the last three weeks diving deep into our Businesswomen’s Hall of Fame to find out what the ideal business is and how you can achieve it for yourself.
We looked at the dozens of businesses we’ve put in our Hall of Fame over the past five years to try to find out what the ideal business looks like.
As it turns out, our Hall of Famers own businesses in everything from coffee to construction vests. They include online media hubs and Sydney flower shops. Their owners work from offices, homes and planes travelling around the world. Every Hall of Fame business is a reflection of its owner.
That was the first thing we learned: every ideal business is unique.
So we can’t tell you the specifics of what your ideal business is going to look like when you get there, but we did find some common traits that every ideal business should have.
When we looked at our Hall of Fame, we found that all of those businesses are rooted in a true passion. None of them sell a useless or unethical product – they all make real, positive differences in their clients’ lives, and the women get to enjoy that. Most of these businesses were built from scratch; their owners built them from garages and spare rooms. All of the Hall of Fame businesses are profitable enough to give back to the world, and almost every Hall of Fame woman stressed what a great team her business has. And last but certainly not least, every ideal business we found takes care of its owner and allows her a life away from it.
You run your ideal business; it doesn’t run you.
So how do you get there?
The Hall of Fame had the answer to that question too. Every year, we ask each woman we honour what her strategies for success are, and we synthesized all that sage advice into the five essential strategies you need to build your ideal business.
The first strategy is YOU.
You are your business’ most important asset. You have to be yourself every day, know yourself inside and out, conduct yourself well, take care of yourself and, most importantly, believe in yourself. Once you’ve done all that, you become the cornerstone of a strong business.
The second strategy is PEOPLE.
Once you’ve taken care of yourself, you have to focus on all the other people who are going to make your business ideal. Business is all about relationships. You’ll need a great team, a mentor and advisors and a healthy client base. When you have all the right people, you can never forget to treat them well, and they will help you build an ideal business.
The third strategy is VISION.
If you don’t know where you’re going, you’ll never get there! You have to look and think ahead to form a clear, coherent vision. Then, you have to translate that vision into achievable goals that will motivate you to get farther every day. With a strong vision and concrete plan, you can set off on your journey with an attainable end in sight.
The fourth strategy is GRIT.
Grit is the combination of passion and perseverance that is vital to building the ideal business. You have to work hard. You have to accept that failures will come and adapt when they do. If you truly love what you’re doing and you never give up, it’s not a question of if you’ll achieve your ideal business. It’s a question of when.
The fifth and final strategy is BOLDNESS.
To get what you’ve never had, you’ll have to do what you’ve never done. You have to take risks and be original so you can innovate quickly. You have to be brave. If you push yourself, you will go far.
Picture your ideal business in your mind. You WILL get there. You have all the best advice from Australia’s most successful businesswomen and the support of the HerBusiness team behind you.
This post was authored by Sophie Grosserode. Sophie is completing a journalism internship with HerBusiness. She studies journalism and media at the University of Tennessee in the United States.